Once Upon a Time: A Brief History of Storytelling

Annie Cosby
March 19, 2024 | 3 min read

History of Storytelling

Stories are the building blocks of the human experience. From "once upon a time," to "the end," humans make sense of the world through stories.

Think of your day: Every conversation, every email, every text — even our thoughts — are made up of stories. And the art of turning those stories into something for public consumption is just as old as humanity itself.

From the earliest cave paintings to the latest binge-worthy Netflix series, the art of narrative has always been an integral part of the human experience.

Let's take a look through history to see the profound importance of stories...

 

The Origins of Storytelling

Long before the written word graced paper or parchment, humans communicated through oral tradition. And this is exactly what World Storytelling Day celebrates today. In the grand tapestry of human history, few threads are as vibrant and enduring as the tradition of oral storytelling. Our ancestors wove tales by firelight, passing down myths, legends, and histories from one generation to the next.

And this tradition spans cultures, continents, and epochs, leaving an indelible mark on the collective imagination of humanity.

The earliest enduring concrete evidence of storytelling can be found in the cave paintings of ancient civilizations, like the Lascaux cave in France, dating back over 17,000 years.

 

 

The Role of Storytelling in Ancient Civilizations

As human societies evolved, so did the art of storytelling. In ancient civilizations like Egypt and Greece, stories played a central role in religious, political, and social discourse, and the development of writing systems like cuneiform and hieroglyphics allowed for the dissemination of stories on a larger scale.

Scribes and scholars became the custodians of knowledge, preserving myths, legends, and historical accounts for future generations. Meanwhile, poems like the "Epic of Gilgamesh" and the "Iliad" immortalized heroes and gods.

 

Storytelling in the Middle Ages & Renaissance

During the Middle Ages, storytelling flourished in the form of epic poetry, troubadour ballads, and medieval romances. Bards traveled from town to town, regaling audiences with tales of chivalry, courtly love, and adventure in a fabulously entertaining form of oral storytelling.

The invention of the printing press in the 15th century revolutionized the way stories were disseminated, making books more accessible to everyone. This led to the proliferation of different literary forms, especially the novel!

 

 

Stories in the Modernity

The advancement of technology in the nineteenth and twentieth centuries brought even more change to storytelling. The rise of newspapers, radio, television, and film all transformed the way we tell and consume narratives.

The arrival of the mass-market paperback, video games, the ebook, social media, and smartphones brought even more rapid change. Digital platforms have especially democratized the art of storytelling, allowing anyone with an internet connection to share their narratives with a global audience!

 

Storytelling Today

Think of all the roles and functions that storytellers play in our society today. Here are just a few examples:

  • Oral Storytellers: Traditional folklorists in many cultures keep this art alive, and professional speakers put a modern spin on captivating an audience.

  • Writers: Writers craft stories through the written word, whether in the form of novels, short stories, poetry, scripts for film or theater, or non-fiction works.

  • Musicians & Songwriters: Music has long been a vehicle for storytelling, creating narrative through lyrics, melody, rhythm, and instruments.

  • Visual Artists: Painters, illustrators, graphic novelists, and other kinds of visual artists tell stories through arresting visual imagery, often communicating stories with symbolism and metaphor.

  • Journalists: Journalists tell stories from the real world through factual reporting, aiming to inform, educate, and advocate for change.

  • Filmmakers: Those who use film to convey narratives weave together many elements, like visuals, dialogue, music, and editing.

  • Performers: Actors, dancers, and other performers bring stories to life through their physicality and stage presence. They use movement, expression, and sometimes dialogue to convey narratives in live performances.

  • Educators: Teachers, professors, and educational specialists utilize storytelling as a tool for instruction and explaining complex ideas.

  • Digital Storytellers: With the rise of technology, storytellers now have access to a wide range of digital tools and platforms for conveying narratives — everything from video games to apps to virtual reality.

 

--

 

In an increasingly interconnected world, storytelling remains as essential as ever. It provides a sense of identity, belonging, and meaning in a society often characterized by rapid change and uncertainty.

Most importantly, the act of sharing stories reflects our innate desire to make sense of the world and connect with others on a deeper level.

What does storytelling mean to you? Hop over to Instagram or X to let us know!

Recommended articles

More recommended articles for you

September 05, 2024 7 min read

Everyone has a pandemic story because it's hard to forget. I remember the quickness of it all — societal norms flipping, turning, and somersaulting, which still makes my head spin. "Stuff is gonna get weird," I remember telling my friend. "Especially art."

August 29, 2024 4 min read

Right now, the choice for a writer to use artificial intelligence (AI) or not has been largely a personal one. Some view it as a killer of creativity, while others see it as an endless well of inspiration.

But what if, in the future, your choice had larger implications on the state of literature as a whole?

This is the question that’s being raised from a new study by the University of Exeter Business School: If you could use AI to improve your own writing, at the expense of the overall literary experience, would you?

Let’s explore some context before you answer.

The Set Up

The 2024 study recruited 293 writers to write an eight-sentence “micro” story. The participants were split into three groups:

  • Writing by human brainpower only
  • The opportunity to get one AI-generated idea to inspire their writing
  • The opportunity to get up to five AI-generated ideas to inspire their writing

Then, 600 evaluators judged how creative these short stories were. The results confirmed a widely accepted idea but also offered a few surprising findings.

Prompts from AI Can Jumpstart the Creative Process

Right off the bat, the reviewers rated the AI-guided stories as being more original, better written, and more enjoyable to read. (Interesting to note that they did not find them funnier than the fully human-inspired stories.)

This actually isn’t that surprising. Most writers know the “blank page dread” at the beginning of a project. Even as I write this, I can’t help but wonder, “If I had been tasked with writing an eight-sentence story, what the heck would I have written about?”

Many writers share this sense of needing to pick the “right” story to tell. And that uniquely human concept of perfectionism can end up actually inhibiting our creative process.

A prompt, then, can help us quickly clear this mental hurdle. To test this, I’ll give you one, courtesy of ChatGPT: “Write a story about a teenager who discovers a mysterious journal that reveals hidden secrets about their town, leading them on an unexpected adventure to uncover the truth.”

Can you feel your creative juices flowing already?

Since its release, AI has been celebrated for its ability to assist in idea generation; and this study confirms how effective using artificial intelligence in this way can be for writers — some, it seems, more than others.

AI-Generated Ideas Helped Less Creative Writers More

It doesn’t feel great to judge a writer’s creative prowess, but for this study, researchers needed to do just that. Prior to writing their short stories, the writers took a test to measure their creativity.

Researchers found that those considered less creative did substantially better when given AI-generated ideas — to the point where getting the full five ideas from AI “effectively equalizes the creativity scores across less and more creative writers.”

This isn’t the case just for writing. Another study by the National Science Foundation Graduate Research Fellowship WZ also found that AI tools most benefit employees with weaker skills.

So is AI leveling the playing field between okay and great writers? It seems it may be. But before we lament, there’s one more finding that proves using AI isn’t all perks.

AI-Aided Stories Were More Similar — And Needed to Be Credited

The researchers took a step back to look at all the AI-supported stories collectively. And what did they find?

The AI-assisted stories were more similar as a whole, compared to the fully human-written stories.

Additionally, when reviewers were told that a story was enhanced by an AI idea, they “imposed an ownership penalty of at least 25%,” even indicating that “the content creators, on which the models were based, should be compensated.”

This leads us to that all-important question about AI-assisted work: who owns the content?

According to Originality.AI, an AI and plagiarism detector, “When there’s a combination of AI and human-generated elements, the human elements may receive copyright protection if they meet the requirements.”

So right now, if a writer uses AI to generate ideas — but writes the content themselves — they retain rights to the work.

However, Originality.AI even admits that “the legal system is having a hard time keeping up” with the rapid adoption of artificial intelligence. Time will only tell what AI regulations will look like in a few years.

What Does an AI-Assisted Literary Future Look Like?

The researchers from the University of Exeter Business School study raise an interesting point about what the future landscape for writers may look like. If droves of authors begin using AI to come up with ideas, we may end up with a lot of well-written yet dime-a-dozen stories.

So will human beings choose the easier, but less diverse, path? Or will we stick to fighting through writer’s block armed with nothing but our own brain?

Or, a third option: can we somehow learn to harness AI to supercharge our writing process without sacrificing the wholly unique creativity that infuses human creation?

That’s one question that even ChatGPT can’t answer.

Editor's Note: Artificial intelligence may have already transformed writing, but that doesn't mean you shouldn't be in control of your own words. Read Astrohaus Founder Adam Leeb's statement on AI and privacy.

August 22, 2024 8 min read

While AI has capabilities that range from coding to image generation, the model that excites — and terrifies — writers is the LLM. It won’t be long before we see the world’s first blockbuster novel, written entirely by an LLM. What does this mean for art, and writers in particular? Is it all doom and gloom? The answer is, of course, more complicated than yes or no.